Dog things designed to look good and do good.

We are a New York founded, now based in Amsterdam & Los Angeles vibrant pet brand focusing on sustainability, offering colorful accessories for urban living with dogs.

The Fritz Bed

A chic centerpiece for your living area. Eco-friendly, attractive, and long-lasting. Now available in two sizes.

AS SEEN IN OPRAH DAILY

GOALGETTER

The ultimate choice, the ideal fit for your dog in any contemporary household. Easily washable and resistant to scratching.

SHOP

Introducing the newest bed color.

Tomato

Crafted from 100% certified Global Recycled Standard plastic bottles, durable and super easy to clean.

SHOP

Our founder story.

Mid-pandemic, my artistic spark ignited among the empty NYC streets, lively dogs, and trendy companions. Seeking a sustainable aesthetic amidst vibrant colors, I set off on my design journey..

Danielle Heeren, Founder & Owner

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  • SMALL FEMALE LED BUSINESS.

    Small team led by women, collaborating with female and minority talent.

  • SUSTAINABLE FORWARD.

    We prioritize sustainability: certified recycling, reducing packaging, and minimizing our carbon footprint.

  • SATISFACTION GUARANTEED.

    Free US shipping, 30-day return policy, fast delivery, helpful customer service, 1-year warranty.

  • YOU SHOP WE DONATE.

    Help rescue animals with each sale. Pick a charity to support.

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  • Celebrate Singles Day with 30% Off: Why Single Dog Owners Are the Coolest Companions!

    Celebrate Singles Day with 30% Off: Why Single ...

    This Singles Day, we’re celebrating the joy and companionship that single dog owners bring to the world! Discover why having a dog as a single person is not only cool...

    Celebrate Singles Day with 30% Off: Why Single ...

    This Singles Day, we’re celebrating the joy and companionship that single dog owners bring to the world! Discover why having a dog as a single person is not only cool...

  • November Favoritz Gift Guide for Modern Dog Parents with Style

    November Favoritz Gift Guide for Modern Dog Par...

    Hello, November! This season, we’re excited to share our curated Favoritz for the design-loving, adventure-taking, cool dog owners who value both function and style. As we settle into Amsterdam while keeping...

    November Favoritz Gift Guide for Modern Dog Par...

    Hello, November! This season, we’re excited to share our curated Favoritz for the design-loving, adventure-taking, cool dog owners who value both function and style. As we settle into Amsterdam while keeping...

  • New! The Fritz Bird Dog Toy!

    New! The Fritz Bird Dog Toy!

      Introducing our dog toy collection, which we are o so excited about! For years I have been buying toys for fritz, and only a small amount where approved to...

    New! The Fritz Bird Dog Toy!

      Introducing our dog toy collection, which we are o so excited about! For years I have been buying toys for fritz, and only a small amount where approved to...

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