Size guide

Dog Collar Size Chart: How to Measure Your Dog (+ Size by Breed)

A soft tape, two minutes and a dog who stands still for a moment. Below you’ll find our size chart, how to measure, and the breeds we see most in each size.

By the Approved by Fritz team · Updated 11 October 2026

Vizsla wearing the Blue Orange Fritz Collar, in profile against a plain wall

Measure around the neck where the collar sits, with your dog standing and two fingers under the tape. Pick the size whose range includes that number: Small 26–36 cm (10.2–14.2 in), Medium 36–47 cm (14.2–18.5 in), Large 41–59 cm (16.1–23.2 in).

The Fritz Collar size chart

SizeNeck rangeStrap width
Small26–36 cm10.2–14.2 in1.5 cm0.6 in
Medium36–47 cm14.2–18.5 in2 cm0.8 in
Large41–59 cm16.1–23.2 in2.5 cm1 in

Each range is a neck measurement with the two fingers of room already in it, so measure once and compare directly. Aim for the middle of a range and the collar still adjusts both ways. Between 41 and 47 cm, Medium and Large both fit: pick the strap width you like.

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How to measure your dog for a collar

cm
Where the collar sits, with room for two fingers.
  1. Use a soft tape, or a piece of string you then measure against a ruler.
  2. Place it at the base of the neck where the collar sits, not right behind the ears.
  3. Measure with your dog standing and calm.
  4. Slide two flat fingers under the tape without squashing the coat, then read the number.
  5. Measure twice and compare with the chart.

Some guides tell you to add 1 cm or even 2 inches, because their chart lists the bare neck or the strap length. Ours lists the neck with the room already in it, so add nothing.

Checking the fit

With the collar on, two flat fingers fit underneath and it stays put when you pull it gently forward.

  • A little tight: two fingers barely fit. Let it out one notch.
  • A little loose: three fingers slide in or the collar turns. Take it in until two fingers fit.
  • Between Medium and Large (41–47 cm): pick the size where your number sits mid-range, or choose by width, 2 cm or 2.5 cm.
  • Thick coat: measure over it without flattening it, and check again after grooming.

Dog collar size by breed

Breed gives you a starting point. These are the breeds we see most in each size; measure anyway, since two dogs of the same breed can wear two different sizes.

SizeNeck rangeTypical breeds
Small26–36 cm
10.2–14.2 in
Jack Russell, Miniature Dachshund, Shih Tzu, Cavalier King Charles Spaniel, Miniature Schnauzer
Medium36–47 cm
14.2–18.5 in
Beagle, French Bulldog, Cocker Spaniel, Border Collie, Corgi
Large41–59 cm
16.1–23.2 in
Labrador Retriever, Golden Retriever, German Shepherd, Boxer, Dalmatian

Puppies. Choose the size that includes today’s number and check the fit every week or two. Our smallest size starts at 26 cm (10.2 in).

Flat-faced breeds and dogs who pull. For walks, many vets suggest a harness for these dogs. The collar then carries the ID tag and does the calm walks.

A matching leash: which size?

Shepherd dog with a pink Fritz collar and orange Fritz leash
A matching collar and leash: you choose the collar size and the leash width separately.

The Fritz Leash has three attachment points, so you can walk it short or long. Small pairs with the Small collar; Standard is for medium and large dogs. With the Walk Set you choose the collar size and the leash size separately, in the same colorway.

LeashAdjustable lengthStrap width
Small90–175 cm35.4–68.9 in1.5 cm0.6 in
Standard95–187 cm37.4–73.6 in2 cm0.8 in

Dog bed sizes

For a bed, measure your dog lying stretched out, nose to base of tail, and add 10 to 15 cm (4 to 6 in). For a spare cover or insert, pick the size of the Fritz Bed you have.

ProductStandardGrande
Fritz Bed35 × 25 in
approx. 89 × 64 cm
40 × 31 in
approx. 102 × 79 cm
Nest Bed, inner cushion50 × 40 cm
19.7 × 15.7 in
75 × 54 cm
29.5 × 21.3 in
Nest Bed, overall80 × 56 cm
31.5 × 22 in
95 × 70 cm
37.4 × 27.6 in

Both beds have zip-off covers that go in the washing machine: here is how to wash a dog bed.

Bowl mat sizes

For the Bowl Mat, go by the floor space under your dog’s bowls. Grande is longer, the depth stays the same.

SizeDimensions
Standard40 × 30 cm
15.7 × 11.8 in
Grande50 × 30 cm
19.7 × 11.8 in

Dog collar sizing FAQ

What size collar does a French Bulldog need?

Most often a Medium (36–47 cm, 14.2–18.5 in). Frenchies have thick necks, so measure before you order.

What size collar does a Labrador need?

Most often a Large (41–59 cm, 16.1–23.2 in). A slim Labrador or a young female can land between 41 and 47 cm, where Medium and Large both fit.

Can I use my dog’s weight to choose a collar size?

Only as a rough hint. Two dogs of the same weight can have very different necks depending on build and coat. The neck measurement is the reliable guide.

What collar width does my dog need?

Width follows size: 1.5 cm for Small, 2 cm for Medium, 2.5 cm for Large. A wider strap spreads the pressure on a strong dog.

How often should I check my dog’s collar fit?

About once a month for an adult, every week or two for a puppy, and after grooming, a shedding season or a change in weight.

Collar or harness: which is better for my dog?

The collar carries the ID tag and is made for everyday walks. For a dog who pulls hard or a flat-faced breed, many vets suggest adding a harness for walks.

Still not sure? Send us your dog’s neck measurement and breed, and Danielle will pick the size with you. Message us