Dog gear.
Designed well,
made to last.
Sustainable collars, leashes and beds: design-driven and functional. Scratch-proof, easy to clean and made for home and every walk.
- Free shipping on most orders
- 30-day free exchange
- 1-year warranty
- Recycled & built to last
Loved by dogs
(and their humans).
Complete the walk. Save on the set.
From morning walks to evening zoomies.
I'm very happy with my purchase. It looks and fits exactly as shown and described. Color is vibrant and fun and the material seems easy to clean when the time comes. Great price for a cute accessory!
Verified buyer · The Fritz Collar
Love this collar and matching leash! They look cute, feel great and are so easy to clean!
Verified buyer · The Fritz Collar
For the moment all is good! Sizing and material is perfect
Verified buyer · The Fritz Collar
Just launchedA bed they sink into. A piece you show off.
High, bolstered walls for cozy nesting; a washable Better Cotton™ cover; a core made from 100% GRS-certified recycled PET bottles. It diverts ~50 bottles from landfill, and still looks like it belongs in the room.
- Machine-washable, scratch-resistant cover
- Three colorways: Goalgetter, Checkered & Striped
- Corner- and crate-friendly for small spaces

It started with Fritz. I couldn't find dog gear that looked good in a modern home and was built to last, so I made it myself. Sustainable, design-led, and Fritz-approved.
Danielle Heeren· Founder & Creative Director. A female-led small business, now shipping to 30+ countries.
Read our storySmall business. Big standards.
Female-led & independent
A small team led by women, working with female and minority talent on every drop.
Satisfaction guaranteed
Free shipping on most orders, a 30-day free exchange and a full 1-year warranty.
Sustainable by design
Thoughtfully made from durable, responsible materials, better for your dog and the planet.


















